How to Lose a Visitor Before They Become a Reader
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When is Enough, Too Much?
As most of you know, I do a lot of research on Working at Home trying to find things that work for me and try to pass the information along to you. Hopefully, I am a little successful in bringing you Good Information.
I came across a site today that turned me Off so much that I couldn’t even read the article I visited the site for originally. I won’t mention the site, mostly because it took me a long time to find the Title for all the ADS.
I have written about Ad placement, as have many others. I even showed the Graphic from Google (above) showing the Hot Spots and what seems to work the best. But what I saw was actually laughable.
This particular Blog had an ad in every Hot Spot and a few of the Cooler Spots, and even some of the Spots that were Below Freezing. I understand the need to use advertisements for income and support of the site, but at least allow people to see the Name of the Blog without being slammed in the face by Flashing Banners.
I know there is a limit of three (3) units for AdSense. All three were used before the first paragraph was finished. This is not to say anything about the 728x Amazon Ad or the Affiliate for the Finance Service in the Header. And it was just more of the same in the Sidebar and the Footer.
Sorry for the tirade, but I believe that the main purpose of a Blog or Wesbsite is to disseminate information. That is why people come to a site. They are looking for information or advice or something in particular, Not to have unrelated ads glaring at them for dieting (remember I was looking for WAH info).
So, my advice is that even though we are all trying to make some money online, we should think of our readers first. Provide information that is useful and informative and they will return. Don’t insult them by slamming them with advertisements in the hope they will click something. They will never return. I know I won’t ever go back to that site.
And you know what? I never read the article.
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I fully appreciate what you are saying. I have a blog Car Insurance and although google allows 3 ad units and 1 link unit, I have just 2 ad units and no link unit. I felt that the main thing was the content of my blog. If readers liked what they read they will keep coming back and will also click even if there are fewer ads.
Input by The Insurance Guy | October 22, 2006 @ 1:18 am
Hey Inusrance Guy,
It can be difficult to know when enough is too much. Ads are (I think) a necessary evil and try not to over do it.
Everyone has to draw their own line and know how much their readers will accept. If not they could risk loosing them.
Thanks for stopping by, you are always welcome anytime.
Joe
Input by Joe | October 22, 2006 @ 11:06 am