Ad Placement may not be the most important thing to consider when you choose an Ad for your site. You must make sure they fit your page and style.
Recently, I took the Chitika E-MiniMall ad out of the prominent position of “Top of Page”. I replaced it with an AdSense link ad. The results were immediate, and did not detract from the secondary ads at the end of the posts.
The reasons for making this decision are many, but the main consideration was there were so few clicks on the ads. The type ads displayed also was a major factor. Most all of the ads were related to computers and components, as the choices for Work at Home products are very limited. It was time for a change.
On this type of page, it seems the more information I can provide the better. If the ads are placed correctly and are relevant to the subject of Working at Home on the Internet, the CTR increases.
Your considerations should be similar. Depending on the type of site you have, Chitika may be a good choice, ie a Tech site could do well with Computer ads or a Health and Fitness site with Vitamin ads.
You may consider AdSense as your primary advertiser if your site is based more on information. Since AdSense will use keywords within posts to determine the type of ad shown, this may be your best option.
As I have said many times, in many posts, don’t be afraid to experiment. Most importantly, don’t be afraid to change if something doesn’t work for you.
I have provided a list of the advertisers I have been affiliated with in the links below.
Related posts:
Ad Placement
Using Ads on Your Blog or Website
Advertisements
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March 29th, 2006 at 02:58pm |
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Joe |
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I thought about just taking the day off today. The first really nice day in a couple of weeks. It has been cold and miserable since I posted about a similar day a few weeks back.
Then, I started to get this guilty feeling, like I was abandoning my post. I really do need to take some time, and I know it, but still have all these things that need to be done.
I tried pre-writing posts as suggested by all the Professionals, but when I write them, I usually post them right away. I have been writing ideas down with a few sentences on which direction I should go in the post. But, what made sense yesterday, doesn’t always translate well today.
So, I thought I would share this New Wall I have hit in the Grand Scheme of Working at Home.
It’s not writers block, I have plenty of subjects to write about. It’s not that I haven’t worked hard for 6 months without a day off. It’s not lack of projects that need to be done. There are more than enough things to keep me occupied.
It’s Spring Fever… It hits around this time every year. Can’t help it, Spring is my favorite season. So, after I finish this post, I will dig out the lawn furniture, rake the lawn and not feel guilty for doing it.
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March 29th, 2006 at 12:36pm |
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Joe |
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My Skype: joe.hauckes